When you imagine yourself driving around Tuscaloosa, Northport, and Starkville, AL, do you see yourself behind the wheel of a BMW or a Mercedes-Benz? This may seem like a simple question to answer because both brands produce admirable vehicles that anyone would feel thrilled to drive.

Still, BMW and Mercedes-Benz vary a bit in what they offer, and you want to make sure you're choosing the right luxury car for you. So, the team at BMW of Tuscaloosa compared these two brands to see how they're the same  and how they're different.


BMW and Mercedes-Benz Vehicle Lineup

One great aspect about the BMW and the Mercedes-Benz brands is that they both give you a lot of options. These two brands offer dozens of vehicles to choose from, including sedans, SUVs, coupes, convertibles, and more.

If you're a fuel-conscious consumer, however, you may prefer the options from BMW, as you can see below:




Number of hybrid/electric vehicles



With BMW, you'll have five hybrid or plug-in hybrid options to pick from, including two SUVS and three sedans in their core lineup. The BMW X3, the BMW X5, the BMW 3 Series, the BMW 5 Series, and the BMW 7 Series are all available as hybrids or plug-in hybrids. BMW also has the fully electric i3 and i8 models.

Mercedes-Benz, on the other hand, only has one hybrid. It's a trim level of the Mercedes-Benz GLC SUV. So, your options are going to be much more limited with Mercedes-Benz than they are with BMW.

Powerful Performance

If you like to feel an energetic kick under the hood, then you're sure to be pleased whether you're driving a BMW or a Mercedes-Benz vehicle. Not only do both brands feature standard turbocharged or even twin-turbocharged engines in many of their vehicles, but they also each have a performance line.

Both the M line from BMW and the AMG line from Mercedes-Benz allow you to hit the streets with a race-day buzz and an engine that knows how to push the limits. BMW and Mercedes-Benz also feature available or standard all-wheel drive (AWD) for their sedans as well as their SUVs.

Luxury Features From BMW and Mercedes-Benz

When you're driving a luxury vehicle like a BMW or a Mercedes-Benz, you can definitely expect luxury treatment. They both decorate their cabins with premium materials, like available leather seating appointments and classic wood inlays.

They also keep you connected with standard touchscreen displays with high-tech smartphone integration features. You'll feel like you're in first class as you take a hands-free phone call behind the wheel and turn on the massaging seats that both BMW and Mercedes-Benz make available on certain models.

Set the mood, too, with ambient lighting. Mercedes-Benz features lights around the cup holders and under the dashboard. You can adjust the colors to suit your mood, too. Some BMW vehicles kick this up a notch with the available Panoramic Glass Roof and the Panoramic Sky Lounge LED Roof.

The Panoramic Glass Roof and the Panoramic Sky Lounge LED Roof is a BMW-exclusive feature that keeps the party pumping by illuminating the Panoramic Glass Moonroof with the ambient color of your choice. Turn it on to fill the entire cabin with your favorite hues.

BMW or Mercedes-Benz: Which Will You Choose?

Now that you've seen how they compare, it's time to choose whether you'll drive a BMW or a Mercedes-Benz luxury vehicle around Starkville, Tuscaloosa, or Northport, AL. If you like the BMW, contact the team at BMW of Tuscaloosa to find your perfect fit.

Contact us to test drive a BMW today!


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BMW of Tuscaloosa

3537 Skyland Blvd
Directions Tuscaloosa, AL 35405

  • Sales: 205-345-9811
  • Service: 205-345-9811
  • Parts: 205-345-9811


  • Monday 9:00 AM - 6:00 PM
  • Tuesday 9:00 AM - 6:00 PM
  • Wednesday 9:00 AM - 6:00 PM
  • Thursday 9:00 AM - 6:00 PM
  • Friday 9:00 AM - 6:00 PM
  • Saturday 9:00 AM - 5:00 PM
  • Sunday Closed